PRSA-St. Louis and PRSSA-SIUE collaborated on another successful Career Development Day giving students from Illinois, Missouri and even Kentucky a chance to learn from some of the best communication professionals across the country.
Paul Spooner, PRSA-St. Louis president-elect, opened the event with a reminder to students of the doors their PRSSA membership will open for them as they pursue their careers. Many of the professionals speaking throughout the day affirmed Spooner’s statement as they shared stories of how their PRSSA/PRSA memberships have impacted their professional success.
The morning keynote speaker was David Grossman, founder and CEO of The Grossman Group and author of “No Cape Needed: The simplest, smartest, fastest steps to improve how you communicate by leaps and bounds.” Grossman shared advice regarding respectful authenticity. He also surprised everyone with a free copy of his book, and he even conducted an impromptu book signing after his presentation.
Afternoon keynote speaker, Travis Sheridan, President of CIC Venture Cafe Global Institute, talked about the importance of diversity and collaboration among industries. From a global perspective to individual advice using a nursery rhyme that explained why you need a butcher, a baker and candlestick maker, his energy was contagious.
There were also two informative professional panels. The first panel gave students the opportunity to learn more about real-world jobs in the communications industry, and the second panel shared advice with students regarding the various career advancement options they could consider as young professionals.
The day-long conference wrapped up with a professional speed networking session that allowed students to talk one-on-one with professionals from a variety of different sectors of the communication industry including public relations/marketing agencies, retail, corporate, government, healthcare, nonprofit, education and entertainment.
We’ve talked about the importance of ROI in class, and I would venture to say all the students who decided to spend $25 to attend this conference saw a tremendous return on their investment!
If you attended Career Development Day, what was your favorite part?
Pull up a chair and let’s talk.