I couldn’t sleep last night, so I was perusing Pinterest and came across this little bit of wisdom. I liked the advice shared in the post. Oh, and did I tell you it’s coming from a senior public relations student about to graduate in May? Hmmmm, Olivia Adams just may be on to something.
I encourage you to read the entire post; in fact, look around her blog. Check out her resume and some of the internships she has held during her college career. She is currently interning at Come Recommended, which is an internship opportunity I also posted in our department’s alumni group on LinkedIn several months ago.
As for the post “How to Hustle as a PR Student,” I’d like to highlight the tips she shared because I happen to agree with each one including the precursory comment about how networking and strong experience help land most jobs. Now, who hasn’t heard that before? If you are a PR student, you have probably heard it multiple times, but it is a worthy reminder. Here are Adams’ other tips:
1. Wake up early…and be happy about it. My 8 a.m. students are going to love this one; just think of this class as a productivity kick-starter! I say look at your cup as half full the rest of the semester and put your early morning to good use. Remember, she said “be happy about it.”
2. Be your own publicist. This is so true. You have to take ownership. You are responsible for your online presence and your offline presence too. If you think taking the time to build relationships is not a necessity, think again.
3. Build your own business. This is great advice and it mirrors the advice shared at the PRSA Career Day event last month. There are so many opportunities available to you that will give you writing experience and build your portfolio that using a fictitious class assignment as part of your portfolio doesn’t send a positive message to prospective employers. You need to show initiative.
4. Start applying for summer internships now. Internships are a must and having multiple internships certainly gives you an advantage in this competitive job market. Don’t miss out on adding experience to your resume; it’s never too early to get an internship.
5. Attend networking events. Adams suggests PRSSA involvement, and I certainly agree with that. The SIUE PRSSA Chapter has offered some excellent programming and networking events for its members. If you are not a member, I encourage you to consider joining next fall and take advantage of the professional development opportunities offered through this student organization.
6. Make sure you’re blogging. Well, I’m not going to argue with this one! I just can’t stress enough how valuable your blogging could be to you if you would view it as more than “just an assignment.”
7. Make some new Twitter friends. Once again, changing your perspective on the different social media platforms that you use can help launch your professional career. You may have been using these platforms for several years, but are you using them strategically as a PR professional?
8. Don’t be afraid to let your passions shine. This is all about your inner drive; your enthusiasm for your own career. Nobody can teach you that. If it’s there, it is going to show through in your college coursework, in your initiative and in job interviews. If it’s not, well, that will show through too.
Don’t let the fear stop you; let it motivate you. Keep hustling.
Pull up a chair and let’s talk.